May 20, 2024
  • May 20, 2024
Valour FC 2024 Kits

Valour Pays Tribute To Sporting, Indigenous History With New CPL Kits

By on April 4, 2024 0 1121 Views

There’s plenty of hope building that Valour FC will be a new-look club this year, and the team is taking that mantra into the literal realm with two distinct new club kits that honour both the city’s own sporting past and the Indigenous cultures who call Manitoba home.

Revealed at a fan event tonight, Winnipeg’s Canadian Premier League side may be the last team to unveil it’s new jerseys for the 2024 CPL season, but they’re certainly worth a look. Without further ado, let’s start with the new Valour FC primary kit:

The club’s new main look is a bold throwback to the Winnipeg Fury, a now-defunct soccer team that won the Canadian Soccer League 32 years ago back in 1992, just before the league folded. The kit pays homage to their old kits through three maroon-and-white stripes at the top that change into a clean white from the chest down featuring a subtle vertical white stripe pattern.

The number of the stripes is a direct nod to the three soldiers from the club’s namesake, Valour Road, a strong tribute to Corporal Leo Clarke, Sergeant-Major Frederick William Hall, and Lieutenant Robert Shankland, all of whom were awarded the Victoria Cross – Britain’s highest and most distinguished medal – for their bravery and selfless actions during World War 1.

Valour went in a bold direction for its alternate kit, making club history in the process. With the club located firmly in Treaty One territory, the Winnipeg-based side honours the Indigenous cultures of Manitoba through a bold Indigenous-inspired look that featuring a gold and maroon sunflower as a bold centerpiece. The flowers are called Ziinda’aagan by the Anishinaabe, named for how they bring life together. Sunflowers are still used for food, medicine, and snacks after cultivation from the provinces Indigenous population for thousands of years.

Also featured on all four corners of the kit is the Prairie Crocus, a flower highly valued by the Indigenous nations for its natural beaty, medicinal properties, and ecological teachings surround the holistic relationality, reciprocity, and power of the Earth.

Valour’s Indigenous homage is a club first kit-wise, though they aren’t the only CPL team donning an Indigenous look this year.


Phillip Dos Santos will lead the club into what will be its sixth ever season, with the head coach urging his much-transformed side to hold onto big dreams after finishing bottom of the table last year. With a roster that now includes pretty of proven talent who have played elsewhere in Canada’s top flight and a successful team bonding trip to Portugal now in the books, it’ll be quite the journey to watch as the season unfolded.

Valour FC will kick off its sixth Canadian Premier League season away to Vancouver FC on April 14. The club will be opening with a slew of away games due to the new turf installation at Princess Auto Stadium.

Leave a comment

Your email address will not be published. Required fields are marked *